Changelog

What’s new in Otzaro.

Platform updates, new features, and improvements — logged as they ship. Subscribe via RSS to get updates in your feed reader or aggregator.

ImprovementPricingTrial

Launch pricing and 14-day free trial

Pricing is now published: Solo at $49 per month for one person and Practice at $99 per month for up to 5 people, one fee per workspace. The free trial is 14 days with no credit card, replacing the 3-month early access offer.

FeatureResourcesComparisonMedspas

Guide published: Otzaro vs Zenoti

New comparison guide live at /resources/otzaro-vs-zenoti. Covers where Zenoti fits for scheduling, POS, and multi-location workflow, where Otzaro fits for inventory, COGS, ordering, provider profitability, and treatment margin, and why medspas should treat Otzaro as the profit layer beside Zenoti.

FeatureResourcesComparisonMedspas

Guide published: Otzaro vs Pabau

New comparison guide live at /resources/otzaro-vs-pabau. Covers where Pabau fits for scheduling and client workflow, where Otzaro fits for inventory, COGS, ordering, provider profitability, and treatment margin, and why medspas should treat Otzaro as the profit layer beside Pabau.

FeatureResourcesMedspasProvider margin

Guide published: Provider Margin Review Cadence

New resource guide live at /resources/provider-margin-review-cadence. Covers weekly signal checks, monthly provider margin reviews, visit-level COGS, product usage variance, discounts, waste, service mix, and follow-up actions for medspa operators.

FeatureResourcesMedspasInventory controls

Guide published: Medspa Inventory Counts and Reconciliation

New resource guide live at /resources/medspa-inventory-counts-reconciliation. Covers physical inventory counts, lot-level reconciliation, expected versus actual inventory, cycle-count cadence, variance investigation, expiration risk, shrinkage, and margin impact for medspa operators.

FeatureResourcesMargin operationsSupplier costs

Guide published: Supplier Cost Changes and Treatment Margin

New resource guide live at /resources/supplier-cost-changes-treatment-margin. Covers lot-level unit cost, purchase cost variance, package and membership exposure, reorder decisions, and review cadence for protecting treatment margin when vendor costs change.

FeatureResourcesGLP-1 ClinicsReorder forecasting

Guide published: GLP-1 Reorder Forecasting

New resource guide live at /resources/glp1-reorder-forecasting. Covers medication reorder forecasting from active patient demand, dose-tier movement, supplier lead time, safety stock, expiration risk, FEFO review, usable inventory, and margin-aware order decisions for GLP-1 clinics.

FeatureResourcesHormone and peptidesProtocol margin

Guide published: Hormone and Peptide Protocol Profitability

New resource guide live at /resources/hormone-peptide-protocol-profitability. Covers protocol COGS, dose-band economics, lot and expiration tracking, bundled program revenue allocation, provider and location variation, reorder timing, and margin review cadence for hormone, peptide, and optimization practices.

FeatureResourcesMedspasInventory planning

Guide published: Medspa Par Levels & Reorder Points

New inventory planning guide live at /resources/medspa-par-levels-reorder-points. Covers usage velocity, supplier lead time, safety stock, expiration risk, FEFO review, reorder quantity logic, and how medspas can make ordering decisions from margin-aware operating data.

ImprovementSiteDesign

Site experience upgrade: smooth scrolling and motion polish

Site-wide inertia scrolling, a word-by-word animated homepage headline, a reading-progress bar on every resource guide, card shimmer effects, and an animated integrations strip. All motion respects reduced-motion preferences, with no change to page speed or SEO structure.

LaunchSiteLaunch

How It Works page launched

New mid-funnel page live at /how-it-works. Visual scroll-driven walkthrough of the four-step Otzaro workflow — inventory setup, point-of-service COGS recording, automatic profit calculation, and AI-powered operational insights. Includes HowTo, FAQPage, and BreadcrumbList schema. Added to header nav, footer, sitemap, llms.txt, and RSS feed.

FeatureResourcesMedspasChecklist

Checklist published: Medspa Inventory & Margin

New operator checklist live at /resources/medspa-inventory-margin-checklist. Covers inventory control, treatment COGS, lot usage, provider profitability, shrinkage, reorder discipline, score bands, FAQ schema, and related margin resources.

FeatureResourcesIV Therapy

Guide published: IV Therapy Protocol Margin

Fifth resource guide live at /resources/iv-therapy-protocol-margin. Covers ingredient-level COGS, add-on leakage, waste, supplies, mobile kit costs, delivery model variance, and the operating metrics IV therapy practices need to compare protocols by margin instead of volume.

FeatureResourcesGLP-1 Clinics

Guide published: GLP-1 Dose-Tier Profitability

Fourth resource guide live at /resources/glp1-dose-tier-profitability. Covers medication COGS by lot, dose-tier margin, waste, refill timing, bundled clinical touchpoints, and the margin curve GLP-1 clinics need to track as patients titrate.

FeatureResourcesMedspas

Guide published: Medspa Inventory Shrinkage

Third resource guide live at /resources/medspa-inventory-shrinkage. Covers the four sources of shrinkage (provider overuse, partial vials, expired product, unrecorded usage), shrinkage cost table, how to calculate shrinkage rate, and the four operational controls that reduce it.

FeatureResourcesMedspas

Guide published: Batch Tracking for Injectables

Second resource guide live at /resources/injectable-batch-tracking. Covers lot numbers, FEFO rotation, fractional dosing mechanics, shrinkage visibility, and the difference between compliance tracking and margin tracking.

FeatureResourcesMedspas

Guide published: What Is COGS in a Medspa

First resource guide live at /resources/what-is-cogs-medspa. Covers what COGS means in an injectable practice, why most medspas don't track it correctly, point-of-service recording, fractional dosing, and what changes when COGS is visible at the visit level.

LaunchSiteLaunch

Otzaro public site launched

Full marketing site live with vertical landing pages for medspas, GLP-1 clinics, IV therapy practices, and independent providers. Includes platform overview, pricing, integrations, compare, resources, and demo booking.

FeaturePricingEarly Access

Pricing page — 3-month early access free trial

Pricing page published with full early access details. Three months free, no credit card required, full platform access from day one.

FeatureResourcesEducation

Resources hub — glossary, guides, and FAQ

Education center launched with an 8-term glossary covering COGS, FEFO, batch tracking, fractional dosing, and margin per visit. Six upcoming guides seeded. Platform FAQ available.

FeatureIntegrations

Integrations page — works-with positioning

Integrations page explains how Otzaro layers into existing stacks alongside Pabau, Zenoti, Moxie, Jane, Square, and QuickBooks. Native two-way sync integrations listed as coming soon.

FeatureCompare

Compare page — vs spreadsheets and scheduling software

Side-by-side comparison tables against spreadsheets and generic scheduling platforms. Covers margin visibility, batch inventory, COGS recording, provider analytics, and AI insights.

ImprovementSEOAEO

SEO and AI engine optimization across all pages

FAQPage and BreadcrumbList schema added to all vertical pages. AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Applebot) explicitly listed in robots.txt. Rich snippet eligibility enabled via max-snippet meta. llms.txt updated with all page URLs.

ImprovementAnalytics

Google Analytics 4 live with full attribution tracking

GA4 active with page view events, CTA click tracking, page type classification, and first-touch UTM attribution across all routes. 12 page types classified for segmentation.

Early access

Follow along as we build.

Otzaro is in early access. New features and improvements ship frequently. Book a demo to see the current state of the platform — and get input into what we build next.

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